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Lush Handmade Cosmetics
Rebranding campaign for Lush Cosmetics, featuring logo, letterhead, envelope, business card, style guide, product packaging, billboard, and direct mail piece. The objective of this project was to take a pre-existing company and create a new look for their brand. The specific pieces we needed to create were a logo, corporate identity materials, outdoor advertising, a direct mail piece, and a company style guide. Additionally, I chose to create product packaging, as the look of their products would be central to solidifying the new brand.
Self Promotional Set
Personal self promotional set designed with a chocolate and sweets theme, featuring hand assembled resume, business card, letterhead, promotional piece, and additional items. As part of the required curriculum at Valencia Community College, the students have to make themselves a self promotional set during Portfolio Review. At a minimum this consists of business card, letterhead, resume, and some sort of promotional send ahead/leave behind item. After creating my monogram, I purchased an custom embosser, which I used throughout the entire project. All the pieces were printed then hand cut and assembled by me. There are business cards, letterhead w/ coordinating envelopes, resume, thank you card, send-ahead mini portfolio, and a promotional tin of custom M&M's. This project won both a Gold and Silver Local ADDY, as well as a Gold Special Judges ADDY & 1 District Silver ADDY.
Rainbows & Unicorns Baby Shower
Unapologetically colorful and fruity, this baby shower featured a definitive rainbow theme... the decor was rainbows, the food was rainbows... and there were unicorn elements wherever possible. Thankfully, Oriental Trading Company had a unicorn party line (plates, cups, dangly things) to help bring it all together.
Super Bowl Party Invitation
A ticket-based invitation to a 2014 Super Bowl party. Perforated 5x7 ticket invitation with thoughtful suggestions regarding the disposal of the opposing teams' ticket.
Family Matters | Orlando Magazine
The January 2015 family issue of Orlando magazine, cover and feature layout.
2013 Arts Preview Feature | Orlando Magazine
Editorial feature for Orlando Magazine October 2013 issue about preview for the upcoming arts season.
Student Exhibition Posters
Screen printed poster series designed for Valencia Student Graphics Show.
Simple bifold brochure designed for Finished Touch, LLC, a remodeling and interior design company.
Managed By Rita
Branding and identity design for a freelance social media manager and consultant, playing off of the idea of being a "social butterfly."
2014 Dining Awards | Orlando Magazine
2014 Dining Awards cover and feature design for Orlando magazine.