Escape at home…
Grand Cypress is a luxury, multi-family development located in St. Johns, Florida that promotes an ascending, resort-style life. Prismatic was commissioned to create a full branding campaign, including logo, stationery, printed collateral, social media design, signage package, and brand guide.
As the art director on this project, I created the logo and general visual direction for materials, designing most of the printed collateral and providing guidance to designers on various signage and other creative projects.
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/8e29f7b9-c885-4492-bc8a-4f21583dc7d9_rw_1920.jpg?h=3376230a00bae1d549cebe2c06b375e2)
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/6edecc57-54a1-4314-a82e-a0e9347586a7_rw_1920.jpg?h=88d2c8c2e805370a48b17c2210268d05)
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/b1c8dede-269f-4188-9831-ae949c379587_rw_3840.jpg?h=dade8ae74a1b94472a6efe47e23101ac)
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/e4a336f1-ea69-4b4f-99ae-cc319615e3f3_rw_1920.jpg?h=ddec63d96686c81fa791b4a6b98aa3d4)
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/4095e807-87a9-467f-bdca-7c8535d3e461_rw_1200.jpg?h=834efa0a5a7e38f9594bda3b1089c49a)
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/62a260ee-db0a-49ca-a5fe-3bfa57004ebf_rw_1200.jpg?h=8dc2ba828812c6dd439df7ba34b66102)
Social media templates designed by Hannah Persson
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/5f5c2e9a-1333-4746-8ea3-90987722f399_rw_1920.jpg?h=6db6efb8c5047c9a48585726d72deb04)
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/4d6e3d63-e7bb-4d29-9c52-07a14f51ffd5_rw_3840.jpg?h=e18527569ecd76b5f21303e726f557ac)
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/e4693764-5d2a-497b-b74a-f195ba207166_rw_1920.jpg?h=aa8f578606e12da39f2b813692f68cbc)
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/82217ac4-631e-4cb4-96c3-cac25c8df5d9_rw_1200.jpg?h=5f29336fdab64bb4c0a37208312661db)
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/b7f7f025-4e98-45d2-958d-fd196b74f66a_rw_1200.jpg?h=366965f0dc23171c07cf5f6bc4c09278)
Site plan designed by Hannah Persson
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/65f5fc16-eb48-4630-8dc6-0517e70a37d4_rw_1920.jpg?h=95033d47cfafc723b136ff796c76467a)
Stationery designed in collaboration with Jessica Tyson
![](https://cdn.myportfolio.com/69d6e210d5b601e5b2fca20e239416c5/c3522dae-b4ee-47f6-9294-d6629ca45483_rw_1920.jpg?h=c7d0ba3660001ac100f20c363885c4d4)